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⚡️ 🌏
# M A K E O U R M A R K
LEVI'S - #Make our mark
Levi’s invited its online community to shape a trio of collaborative online artworks, each developed by one of the world’s most exciting digital artists. For each artwork, people were prompted to answer a personal question with a post. Notable contributors to the artworks included photographer, Ryan McGinley, skateboarder, Natas Kaupas, and novelist, Dave Eggers.
BRANDED FILMS
Promoting the campaign and new Levi’s collection
“An ambitious project and impressive digital campaign.”
- Creative Review UK
Data driven online sculpture derived from Twitter and Instagram input
#Who are you? #Levi - (Designer: Cedric Kiefer, Onformative Berlin)
Data-driven online beating heart with user generated sound an images (SoundCloud, Instagram)
Data-driven online wall with text and sound
What’s your #passion #Levis
What’s your #philosophy #Levis
( Designer: Justin Windle, Google Labs New York )
WEBSITE
Global campaign website
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